Establish the request
The required service, current materials, responsible contacts, constraints, and expected outputs are identified.
Hands over a written brief
Process / Working sequence
From request to reviewHow the work is arranged and reviewed.
A six-stage sequence for defining responsibilities, preparing outputs, and handling review.
Sequence / Six stages
Each stage ends with a confirmed handover.
The rail below shows the order of stages and the item that passes to the next point. Work moves forward once that item exists.
- 01 Define Request in writing
- 02 Review Starting point
- 03 Arrange Order and owners
- 04 Produce Agreed items
- 05 Check Against requirements
- 06 Continue Close or iterate
Inspect the starting point
Websites, accounts, content, campaign information, access, and technical conditions are reviewed where relevant.
Hands over documented findings
Set the working scope
Activities are placed in sequence, dependencies are documented, and review points are assigned to the work.
Hands over an agreed scope
Prepare the agreed items
Pages, structures, campaigns, content materials, tracking, or supporting documents are produced within scope.
Hands over prepared drafts
Review implementation
The prepared work is checked against the agreed requirements, supplied information, and relevant technical states.
Hands over a checked result
Close or iterate
The work is handed over, published, or moved into an agreed review cadence where ongoing activity is included.
Returns to stage one when scope grows
Handover / What moves forward
Every transition carries one defined item.
- Written briefDefined scope
- Access and materialsReviewed starting point
- Agreed scopeProduced pages and campaigns
- Prepared draftsChecked implementation
- Checked resultHandover or next cycle
Review points / Keep decisions visible
What is checked before the next step.
Review points depend on the selected services, but the purpose remains the same: confirm information before the next dependent task begins.
Does this belong in the work?
Is the required information available?
Does the output match the requirement?
Publish, hand over, or iterate?
Contact / Begin at stage one